A data-driven supplier of mobile billboards. They partner with commercial trucking companies to lease the unused space on the side of their trucks. HaulerAds installs a proprietary hardware/software device in each truck to provide accurate Out-of-Home advertising analytics including, impression data, location data, frequency data, and alive dashboard. This mobile billboard advertising space is then leased/sold to interested businesses for a monthly fee. These businesses not only benefit from the mobile ad itself, but also from HaulerAds proprietary software which calculates advertising impressions in real-time, something currently not available to these companies.
As the company’s Web and Graphic designer, I developed and assisted on a design proposal for clients, management of the website blog and administration of information for social media, design of portfolios, documentation and presentations of the company.